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(Exhibitor) Marketplace 2026 Registration

March 31, 2026 9:00 AM - 2:00 PM (EDT)

Description

Marketplace Registration and Sponsorships Opportunities now open for the Pennsylvania Bus Association’s 2026 Group Leader Marketplace Show, hosted by Lycoming County Visitors Bureau at The Liberty Arena in Williamsport, PA!

Williamsport is in Northcentral Pennsylvania along Routes 15 and 180—just an easy trip from Harrisburg, Philadelphia, and Pittsburgh. Daily flights via Southern Airways arrive at Williamsport Regional Airport.

 

Why Exhibit?

PBA’s Marketplace is your chance to meet face-to-face with motorcoach operators’ group leaders—plus networking with other attractions, hotels, CVBs, and more. Showcase your destination for day trips and overnight group travel in 2026 and beyond!


Early Bird Savings

Save $100 off your booth when you register by October 31, 2025. Don’t miss out—this discount disappears fast!


PBA Member Perks:

  • Attendees of our 2025 Annual Conference received a special promo code ($100 off full booth / $50 off shared booth) valid November 1–December 31, 2025. Check your 2025 Conference program book for the code.
  • PBA members get much lower event registration pricing vs. nonmembers!


Key Dates

  • Oct 31, 2025 – Early Bird pricing ends
  • Nov 30, 2025 – Last day for PBA Members to submit a Group Leader FAM Tour
  • Jan 1, 2026 – All discount pricing ends
  • Jan 23, 2026 – Booth cancellation deadline for partial refund
  • Jan 31, 2026 – Last day for Operators to schedule a FAM Tour
  • Feb 13, 2026 – Sponsorship purchase deadline
  • Feb 20, 2026 – Sponsorship ad/artwork due
  • Feb 27, 2026 – Registration closes
  • Mar 10, 2026 – Hotel room reservation cut-off


Schedule at a Glance

Monday, March 30 – Exhibitor set-up, optional Best Practices Roundtable, Board of Director’s meeting, optional Networking Reception.


Tuesday, March 31 – Final booth setup, optional Breakfast Briefing, and the Marketplace main event at Liberty Arena, 315 Hepburn Street, Williamsport, PA.


Extra Ways to Shine

Sponsor Marketplace - Multi-channel exposure via email, website, print (Marketplace Directory) and social media.

Explore the Sponsorship Package for all the exciting options, then secure your opportunity when registration opens. 

  • NEW Diamond Sponsorship – 2 booths + premium location + top-tier visibility
  • Platinum Sponsorships - 1 booth, full-page color ad, profile sheet (2 sided), digital advertising 
  • Host a FAM Tour (PBA Members only) – includes a free half-page ad in the directory if you provide a meal.

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Contact Information

Pennsylvania Bus Association
Name: Patricia Cowley
Email: director@pabus.org
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